A exibição ao fim-de-semana da novela ‘Chiquititas’ estreou a liderar e a SIC deveria colocar novamente na sua programação a novela no ar durante a semana.
Para quem gosta aqui ficam os numeros:
No Sábado, dia 22, a novela protagonizada por Marta Fernandes liderou no Universo com 33.5% (mais de 15 pontos acima da média dos Sábados do mês de Setembro), enquanto a RTP obteve 15.5% e a TVI 19.0% de share. No mesmo dia, a novela liderou nos targets Feminino, nas classes C1, C2 e D e ainda nas idades entre os 4 e os 24, atingindo valores acima dos 50% no target 4/14.
No Domingo, dia 23, Chiquititas também liderou com 30.7% (quase 10 pontos acima da média dos Domingos de Setembro), contra 18.3% da RTP e 20.9% da TVI. Também neste dia a novela mais doce da televisão liderou nos targets Feminino, nas classes C1 e C2 e no target 4/14 com valores acima dos 55%.
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